General George S. Patton's Golden Rules of War - and Affiliate Marketing#

Success in war hinges on three golden rules: speed, simplicity, and boldness.

Guess what? The same applies to affiliate marketing.

1. Speed.
   Don't wait for perfect. The affiliate marketers who win are the ones who launch fast - build the page, send the email, make the offer. Speed builds momentum.

2. Simplicity.
   Simple funnels, clear offers, clean messages. Complexity kills action. Confused leads don't buy. A simple lead magnet or a short, powerful book can do more than an over-engineered 9-step funnel.

3. Boldness.
   Don't be timid. Send the email. Make the offer. Ask for the sale. Be clear, direct, and confident. Boldness creates buyers.

Patton famously said:

A good plan violently executed now is better than a perfect plan executed next week.

That's exactly how to approach growing your buyer list. Don't wait!

Put together your lead-gen asset (a short book, mini-course, tool, other resource), make an offer, and get people raising their hand and pulling out their wallet - even if it's just \$1.

Then what?

• Follow up.
• Keep making offers.
• Keep helping.
• Keep showing up in the inbox.

One good, bold, simple plan - executed today - can start building your list of buyers.

From there, it's just consistency:

✅ Keep building your buyer list.
✅ Keep sending valuable emails.
✅ Keep sharing/presenting relevant offers.

That's how you win in affiliate marketing - and in business.

Now, it's time to act.

What offer can you send to your list today that someone might say 'yes' to?

Best,
Tim